Love Wins Every-time Inc. (LWE) was founded with the goal of creating constructive, meaningful, and entertaining songs, videos, storybooks, and other products for young children from birth through age 5. LWE is dedicated to creating memorable moments of quality time between children and the caring adults in their lives while gently addressing some of the everyday challenges and experiences young children may encounter.

Through engaging stories, music, and positive entertainment, LWE strives to inspire kindness, confidence, healthy choices, and emotional well-being during the most important years of a child’s development. By reaching children around the world with encouraging messages and valuable life lessons, LWE hopes to help build a brighter future—one child at a time—while spreading LOVE every step of the way.

Stella Gain is the founder of Love Wins Every-time Inc. She is a professional songwriter, author, entertainer, and the creator, writer, and designer of The Rainbow Race—a dynamic and engaging collection of courses, songs, storybooks, and other adventures for young children that share meaningful life lessons they can carry with them for a lifetime.

During difficult times, Stella used her creative skills to keep her only son involved in positive and constructive activities. Through motherhood and extensive research into child development, she learned how vitally important the early years of life are to a child’s mental and emotional growth. Motivated by this knowledge—and by the opportunity to help both her son and other young children—she combined her ideas, experiences, and creativity to develop The Rainbow Race and its companion products.

Stella’s son was born severely premature at just 23 weeks. Doctors explained the serious risks and uncertainties surrounding his survival and development. Despite this life-threatening diagnosis, Stella remained determined to stay positive, and, remarkably, her son grew into a healthy child. He went on to become one of the greatest inspirations behind The Rainbow Race.

Because of this life-changing experience, Stella became even more attentive to her son’s needs. She discovered that entertainment with purpose can be a powerful way to encourage positive habits and create meaningful learning opportunities. Through her experiences with him, along with her observations of the common challenges many young children face, she developed stories based on realistic situations children may actually encounter throughout childhood.

These real-life inspirations give The Rainbow Race its authentic and relatable foundation, demonstrating the importance of making positive choices over negative ones, even when those choices are not always easy.

Children are the future of our world, and LWE looks forward to contributing to a healthier, happier, and brighter tomorrow for as many of them as possible.

The Rainbow Race Kids – represent children from every background, culture, and community around the world. Together, they symbolize one human family. This is why The Rainbow Race has a double meaning: it represents both the race each child runs through life and the diversity of the human race, celebrating children of every skin tone, culture, and background. It reminds us that although we may look different, we all share the same hopes, dreams, and potential to make the world a kinder, more loving place.